Loup Founder and CEO, Frost Li recently connected with Author and Video Marketing expert Michael Zakkor on growing your brand with video and the Immersive Commerce evolution.
No problem if you didn’t get a chance to see it live. Recordings are always available on the loup.ai website.
The TL/DW (too long, didn’t watch):
- The importance of getting into the video space when 82% of consumed content on the internet is video
- Michael shares an experience he had with a brand and the halo effect a single digital Live Stream had on in-store foot traffic
- The trifecta – lower CAC, listen more and increase conversions that shoppable video and live streams bring to your business
- The power of video and AI: reaching the right audience at the right time with the right video
- Getting out of funnel logic and into snowball logic
Let us know your favorite insight in the comments!
If you are interested in learning more about how Loup can help your business, we would love to chat!





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