Loup Founder and CEO Frost Li, shares her perspective on how to measure influencer marketing.
Check out the 5min video in the Loup Platform here:
https://loup.ai/s/54be0d37970
TL/DW (too long, didn’t watch):
- Coupons could be over-stating the impact of the influencer
- Referral links to a curated landing page are the way to go
- Transparency on video success can help drive more engagement and lead to more revenue
Connect with Frost on LinkedIn or Book a Demo to continue the conversation!






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